# Class in Electronic Commerce 2012/2013

Amos Fiat (fiat@tau.ac.il)
2nd Semester, 2012/13 - Wednesday 1300-1600

See Easley-Kleinberg [EK] book http://www.cs.cornell.edu/home/kleinber/networks-book/. See Jon Kleinberg home page.

June 5: Note new HW assignments, due by July 15, 2013, in Green below.

See pre and post campaign  Online Marketing Challenge here.

Sample Questions for Exam here.

Lectures and Homework:

·         Web Search Ranking: Page rank, Hubs and Authorities, Chapters 13-14 of [EK]. HW: Question #3 Chapter 14.

·         Basic Game Theory, Chapter 6 of [EK].

·         Auctions, Chapter 9 of [EK]. HW: Question #5 Chapter 9.

·         Matching Markets, Chapter 10 of [EK].  HW: Question #14 Chapter 10.

·         Markets with Intermediaries, Chapter 11 of [EK]. HW: Read Trading Networks with Price-Setting Agents by Blume, Easley, Kleinberg and Tardos. Explain all theorems (not the proofs, what the statement of the theorem means, in full detail) I don't expect you to follow all the proofs, but if you know linear programming duality then you can do so.

·         Bargaining and Power in Networks, Chapter 12 of [EK].

·         VCG and GSP for advertising markets, Chapter 15 of [EK]. HW: Question #4 Chapter 15.

·         Information Cascades, Chapter 16 of [EK].

·         Network Effects, Chapter 17 of [EK]. HW: Question #2 Chapter 17.

·         Power Laws and Rich-Get-Richer Phenomina, Chapter 18 of [EK].

·         Cascading Behavior in Networks, Chapter 19 of [EK]. HW: Question #5 Chapter 19.

·         Introduction to some Cryptography. See RSA Labs for much relevant data. See also SSL ppt presentation here.

·         Privacy. See Survey on Differential Privacy by Cynthia Dwork.

# Student Projects:            Online Marketing Challenge

1.      ColintSoft - pre campaign and post campaign reports

1.      Or Segal

2.      Aviv Mor

3.      Eidan Spiegel

4.      Daniel Samuelov

2.      iCanTalk - pre campaign and post campaign reports

1.      Roy Klinger

2.      Dor Graidy

3.      Omri Slonim

4.      Matan Kulikovsky

3.      Jaffa Sea Scouts - pre campaign and post campaign reports

1.      Omer Koren

2.      Lior Waldman

3.      Inon Holdengreber

4.      Lihi Idan

4.      Tifuf - pre-campaign and post campaign reports

1.      Asaf Arazi

2.      Shai Shalita

3.      Felix Rubinstien

5.      Moreno Music - pre campaign and post campaign reports

1.      Yehonatan Bloch

2.      Lev Fishgang

3.      Daniel Senderovich

6.      Lehosit Yad - pre campaign and post campaign reports

1.      Assaf Rubin

2.      Amir Rudner

3.      Nitzan Ezra

7.      Bid it - pre campaign and post campaign reports

1.      Boaz Hemmo

2.      Yoav Melman

3.      Harel Biton

4.      Or Vardi

5.      Eden Gal